Bulgari Releases Book on Fragrances

MILAN — Bulgari is celebrating its fragrance business by releasing “The Perfume of Gems,” the first book entirely focused on its olfactory expertise and its intrinsic connection with precious and semiprecious stones that inspire the Rome-based jewelry brand.
Published by Rizzoli, the tome highlights the link between the label’s high-end jewelry and high perfumery creations — specifically focusing on the Le Gemme fragrance collection — retracing the historic origins of precious gems and essences, their botanical properties, cultural references and how they were translated into scents.

A Michal Pudelka image featured in Bulgari’s “The Perfume of Gems” book. 
Courtesy Photo

The publication stands out for combining different perspectives and creative forces on the topic, enlisting contributors from different industries. In addition to the master perfumers behind the Le Gemme collection — Daniela Andrier, Alberto Morillas and Jacques Cavallier — contributors include composer and musician Brian Eno; anthropologist and philosopher Annick Le Guérer; Roman author Chiara Gamberale; biologist Renato Bruni; illustrator Luigi Serafini, and photographer Michal Pudelka, whose images in the book highlight the important role colors play across all Bulgari creations.
Eno shares anecdotes about his first approach to fragrances, which traces back to when “in 1978, in a neglected and unlikely part of London, I came across

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Bulgari Hosts Party to Fete Fiorever

International guests descended upon the sea-horse-shaped island in Dubai, home to the beachside Bulgari Hotel and Resort, to celebrate the unveiling of the jeweler’s newest pillar collection, Fiorever, last weekend.
The hotel’s white sand beach was draped in flowers and sparkling white lights, an homage to the floral collection, whose name is a combination of Italian word “fiore,” or flower in Italian, and forever. Botanical sculptor Azuma Makoto created a large spherical floral sculpture inside a giant box, which opened in a dramatic unveiling of both the collection as well as its new ambassador, Spanish actress Úrsula Corberó. Bulgari chief executive officer Jean-Christophe Babin introduced Corberó and shared a preview of the campaign shot by Mario Sorrenti on the streets of Rome.
Babin said the brand likes to choose ambassadors that are not necessarily already superstars, but up-and-coming names “that speak to the a new generation.”
Fellow Bulgari brand ambassadors Lady Kitty Spencer, Hikari Mori and Nadine Nassib Njeim also flew in to Dubai to celebrate.
Corberó remarked Dubai was the perfect setting for the party. “This collection is all about diamonds, the most luxurious stone, and Dubai is one of the most luxurious places.”

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Net-a-porter, Bulgari Socialize Under Milan’s Starry Skies

STAR POWER: Summer just can’t bring itself to say arrivederci to Milano, where the weather has been sunny and balmy all week, leaving showgoers wondering why they’re rushing between runways instead of heading to the seaside.
Nights have been warm and starlit, too, creating the ideal backdrop for cocktail parties hosted by Net-a-porter president Alison Loehnis and Bulgari, which feted a handbag collaboration with Nicholas Kirkwood.

Federico Marchetti and Alison loehnis 

“It’s sadly not my home — I wish it were,” said Loehnis, referring to the historic — and spectacular — private villa near Corso Magenta, where she hosted a party for Net’s fashion brands and members of the industry, including Yoox Net-a-porter chief executive officer Federico Marchetti.
A private home belonging to the Radice Fossati family, the villa boasts a 13th-century facade and courtyard, and 18th-century interiors that were filled with ancestral oil paintings mounted on mile-high walls.
“We’re an Anglo-Italian family now, an international family. We thought it was the perfect time of year, and we wanted something cozy,” she said as she greeted guests including Diego Della Valle, Antonio Berardi, Laudomia Pucci, Gianvito Rossi, Marco Bizzarri, Marco de Vincenzo and Alessandro dell’Acqua, in the lush and sprawling garden.
The night before, Bulgari hosted

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