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By now you know about Allbirds, the San Francisco-based company that makes Merino wool shoes. Everyone raves about them: people love the style, the comfort, the carbon-neutral production. And we love Allbirds, too. That’s why we’re really excited to tell you about Allbirds’ latest promotion. Buy a pair of Allbirds today, and you can get a Merino wool Allbirds koozie, free!

Normally $ 10, Allbirds is throwing in a free koozie with every shoe purchase for a limited time. Turns out, the same merino wool that works so well at keeping your feet cool and dry (or warm and dry) is also great for keeping your beverage cold and your hand warm. Who knew?

So, while you’ve probably heard of Allbirds, have you tried the shoes yet? Then it’s time to find out what all the buzz is about. Give Allbirds a try today, and get your free koozie. If after 30 days you’re not confident that this is the world’s most comfortable shoe, Allbirds will take it back and refund your money, no questions asked. But please, keep the koozie.

The company is based on a simple plan: Better materials, better design, and responsible, sustainable production. That’s it. The sheep wool—20 percent finer than human hair—is responsibly harvested (and the sheep are treated very well, thanks). The manufacturing utilizes modern techniques to reduce energy and materials waste. The lightweight, comfortable soles are made of low-density foam that’s made with castor bean oil, for supreme cushioning and a lower carbon output compared to petroleum-based foams. The laces and eyelets are made using 100 percent recycled plastic, and the packaging is 90 percent post-consumer recycled cardboard.

And the shoes are as simple and clean as the production—free of gaudy logos and unnecessary embellishments that take away from what the product was designed for: to be the most comfortable shoe ever. And there’s the kicker: they’re machine washable.

There are only three Allbirds styles for men, and just two materials to choose from: Merino wool, or Allbirds’ proprietary knit that’s made using responsibly-farmed eucalyptus pulp. The shoes are broken up into two families: Wool, and Tree. The Wool is renowned for its temperature regulating and moisture-wicking softness that keeps your feet warm in cold weather, and cool in hot weather. The Tree, meanwhile, is designed for lightness and breathability. Best of all, the eucalyptus has that same cooling effect on your feet that it does in your nose when you breathe it in. Both are soft and not scratchy at all. And, of course, responsibly produced.

You can go for the Runners, active shoes designed with a lightweight, low-density foam outsole made for all-day comfort. Or you can opt for Loungers, comfy slip-ons with a super-lightweight sugar-cane SweetFoam sole. Those come in either the Wool or Tree material. Or you can choose the Tree Toppers, Allbirds’ version of high tops. That’s it. Pick your color, get your koozie, and start walking.

No flashy logos. No senseless details. Just the world’s most comfortable shoes, made naturally and designed practically. It’s that simple.

To get your free koozie, first, add it to your cart, then shop around for your perfect pair of Allbirds. Once your shoes are in the cart, the $ 10 price tag drops off the koozie. It’s all yours, free.

GET IT: Get a free Allbirds beverage koozie with the purchase of Allbirds shoes

The post Allbirds Just Dropped A Limited-Edition Beer Koozie—Here’s How You Can Get One Free appeared first on Men's Journal.

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