And Soulja Boy has officially retired his Gucci headband.
It was movie night in Milan, with Moncler Genius screening a series of films to showcase a second round of collections from its guest designers and brands on Wednesday night, including Simone Rocha, Craig Green and Noir.
The short videos were projected onto screens or walls in the stylishly rough industrial space across from Fondazione Prada — and the mood was arty and fun. Rocha’s film featured a cast of models, hats wrapped in veils, wearing her techno-Victorian designs and frolicking in the grass or tilling the soil wearing her flower-embellished dresses and apron styles.
The video had a “Picnic at Hanging Rock” feel and was directed by Tyler Mitchell. Rocha said during the event that she wanted the video to have a “dystopian” feel and to show the two different sides to the collection, which featured natural and man-made fabrics such as lightweight nylon, cotton poplin, vinyl and plastic.
“I also wanted to show the models at work and at play, tending and pruning the garden on one screen, and having fun on the other,” Rocha said during the cocktail party in the courtyard of the venue.
Green brought his childlike tent-cum-kite constructions, which appeared in his fall 2018 runway show earlier this
WARM HEART: Moncler has partnered with UNICEF – the United Nations international children’s emergency fund, – to launch a charity project. Named “Warmly Moncler For UNICEF,” the initiative aims to provide clothes and survival kits to children and families in need who live in areas around the world with harsh winter weather conditions.
In particular, the outerwear specialist and the charity association – which operates in 192 countries, – will provide thermal blankets, hats, gloves, scarves, socks and shoes, in addition to fuel to warm up homes and schools. Clean water, food and medicines will be also included in the survival kits.
Previously, Moncler supported children in need by funding the Child Priority Foundation. For the occasion, the brand launched the “Moncler Toy” initiative, which combined art and fashion.
A quirky version of the brand’s iconic cartoonish duck that imparts washing instructions inside all of Moncler’s jackets was molded from glass resin with a three-dimensional effect. The statue was then handed over to British artist Stuart Semple, who manually reproduced a mountain scene onto the duck in black and white, and auctioned it off.
Established in Grenoble, France, in 1952, Moncler was acquired by Italian entrepreneur Remo Ruffini in 2003 and is publicly listed
CALVIN IN DEVELOPMENT: Latecomers to Moncler’s “Art For Love” dinner Thursday night at the New York Public Library missed Calvin Klein giving the exhibition his full attention.
Curious about Fabien Baron’s curation of the exhibition and how he wrangled the 32 featured photographers, Klein wanted to see for himself. Baron, whom Klein first worked with in the early Nineties, was one of several of his go-to photographers who mingled nearby. “It’s so well-done.” Klein said.
Another emissary of his past, Richard Avedon’s grandson Michael took a moment for a quick hello, telling Klein how he was recently looking at some of the work the designer had done with the prized photographer. And apparently so has Klein, who is in the early stages of a new book.
“I’ve been going through thousands of images that ran in advertising or that didn’t run. There are these amazing photographs that I think would be interesting to see, especially now because people don’t do that so much any more.” said Klein, noting how social media has cut short the long-form advertising he once favored. “I used to do 27-page campaigns. When I did a Vanity Fair outsert, I think it was 99 pages or something. I mean,
MONCLER’S SNAPSHOT: Sure, sure everybody’s a photographer in these iPhone-wielding days, but at Moncler’s party Thursday night that really seemed to be the case.
Fabien Baron, Hans Feurer, Lachlan Bailey, Craig McDean, Brigitte Lacombe, Mario Sorrenti, Charlotte Kidd, Terry Richardson, Olivier Zahm, Pamela Hanson, Roxanne Lowit (…you get the picture) weathered the rain to get to the New York Public Library. Some like Calvin Klein skipped the seated dinner for 200, stopping by just to check out the “Art for Love” exhibit. The Baron-curated images are also in a new book and an online auction — no small task.
Moncler chairman and chief executive officer Remo Ruffini explained, “For me, these are the 32 best photographers. I made my own list. It was easy to make the list, but very difficult to convince them.”
Guests eyeing the “Art for Love” images included Lily Kwong, Liya Kebede, Toni Garrn, Nan Bush, and Pyper and Lucky Smith.