The Samsung Chromebook Plus Launch at WIRED25

Produced By WIRED Brand Lab For Samsung Chromebook Plus | In September of 2018, WIRED celebrated our quarter century anniversary with a four day festival in San Francisco. As part of the celebration, we partnered with Samsung and the new Chromebook Plus to explore the new world of the modern, always-on consumer.
WIRED Videos

WIRED Review: Samsung Galaxy S9

The Samsung Galaxy S9 smartphone is all about the camera — dual aperture lens, 12 megapixel sensor and get this, an astounding 960 frames per second slow motion video.
WIRED Videos

WIRED Review: Samsung Galaxy S9

The Samsung Galaxy S9 smartphone is all about the camera — dual aperture lens, 12 megapixel sensor and get this, an astounding 960 frames per second slow motion video.
WIRED Videos

A$AP Rocky Featured In New Samsung Ad [VIDEO]

A$ AP Rocky is a Samsung man. In a new commercial, Lord Pretty Flacko is deciding whether to go with the Galaxy S6 edge+ or the Galaxy Note5.

For A$ AP Rocky, deciding whether to get down to business with the S Pen on the Galaxy Note5 or hit up VIPs with the Galaxy S6 edge+ People Edge is a tough choice. See what he chooses, then head over here to learn more about The Next Big Thing: smsng.us/1J1DM4E

Watch the full spot below. Check out behind the scenes photos from the commercial’s shoot on the flip.



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Hip-Hop Wired

A$AP Rocky Lights Up Samsung Galaxy S6 edge+ & Galaxy Note5 Launch Event [Photos]

Samsung has repeatedly told you that “The Next Big Thing” is already here and the prestigious company is set to release the Samsung Galaxy S6 edge+ and Galaxy Note5 on August 21 to live together in technological matrimony.

Last night (August 18), West Hollywood was transformed into a star-studded celebration for plenty of Samsung ambassadors ahead of the new product rollout.

DJ M.O.S. warmed up the crowd with Hip-Hop freshness from new and old as Chrissy Teigen (fresh off her viral ad), Jamie Foxx, Tyrese, Russell Simmons, Wesley Snipes, Demi Levato, apl.de.ap and Aldis Hodge (coming Straight Outta Compton), among others enjoyed an open bar and the atmosphere.

Elsewhere, technical newlyweds Gabrielle Union and Dwyane Wade treated their Los Angeles rendezvous like a date night and planned an one-year anniversary vacation.

Midway through the night, A$ AP Rocky–alongside A$ AP Twelvy–took the center stage for a surprise performance and ran through three albums worth of material with hits like “M’s”, “Wassup”, “Goldie”, “Electric Body” and “Everyday.” Seeing that power of the Samsung Galaxy S6 edge+ was at his disposal, he allowed fans to use the phone to choose his swan song. Of course they chose his “favorite” track, “F**king Problems.”

Check out the sights and scenes from the actual “Next Big Thing” party down below. For more information on the Samsung Galaxy S6 edge+ and Galaxy Note5, visit their official website.

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Photos: WireImage for Samsung

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Hip-Hop Wired

Roc Nation Enlists Meek Mill, Fabolous, Vic Mensa & More At Samsung Studio LA [Photos]

Roc Nation is a navy–better yet an army–and they flexed their collective muscle on Friday, June 26 to light up an exclusive concert at the Samsung LA Studio.

The private event officially kicked-off BET Awards Weekend 2015 and drew in famous faces such as E!’s Terrence J, Jaden Smith, Boris Kodjoe, Angela Simmons, new recording artist Justine Skye, Damien Dante Wayans, Jazmine Sullivan, pro soccer player Jerome Boateng, model Sean Ross, and more.

Both Casey Veggies and Vic Mensa are on the verge of releasing their debut albums Live & Grow and Traffic, respectively, and showed the crowd in attendance just why the pre-orders should be all but automatic with bubbling hits like “The Boy” and “U Mad.”

Fabolous has been going strong since he signed to the Roc and he reminded everyone that The Young O.G. Project is still a forced to be reckowned with. In the interim, DJ Mustard also manned the wheels of steels, spinning all the current heat, which not-so-ironically involves his own production.

To close the night out, Meek Milly from Philly took the stage for breezy renditions of “Check” and “Monster” as his Dreams Worth More Than Money album grows in anticipation by the day. For an added effect, he brought out Wale to perform “Clappers” because you can never have enough booty shaking moments at a show.

Flip through the gallery below to see all the scenes from the event.

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Photos: Jonathan Leibson, Michael Buckner/Getty Images for Samsung

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Hip-Hop Wired

American Voices: Samsung Introducing ‘Clear Truck’ To Make Driving Safer

Samsung is working to develop a “clear truck,” which works by using a camera installed on the front to livestream the road ahead onto a mounted video screen on the back, letting drivers see “through” the truck. What do you think?





The Onion

Samsung Caps Governors Ball With A-Trak On The Wheels Of Steel [Photos]

Another successful Governors Ball went down in NYC over the weekend with headlong performances from the likes of Drake, a Rae Sremmurd member having a horrendous accident and fans having a great time. Samsung made its presence felt all weekend and copped the festivities off with an exclusive party on Sunday night (June 7). 

Samsung closed out Governors Ball by treating fans to an intimate DJ set by A-Trak in the Samsung Galaxy Owner’s Lounge. A-Trak kept the crowd jumping to fan favorites including Drake’s “Energy,” Snoop Dogg’s “Drop it like It’s Hot” and Kendrick Lamar’s “Alright.”  The lounge, located next to the main stage, offered festival goers a premium viewing experience and was a draw for Samsung Galaxy owners and familiar faces like David Macklovitch (Chromeo), Ezra Koenig (Vampire Weekend), DJ Ms. Nix and more.

Throughout the festival weekend, festival goers visited the Samsung Galaxy Experience to get a first look at Samsung’s latest products, including the Samsung Galaxy S 6 and Galaxy S 6 edge. Samsung owners were able to use their devices as a VIP credential to exclusive access to the Samsung Galaxy Owner’s Lounge, festival merchandise, food vouchers and more.

A-Trak is a busy man because this went down last night but he still made it out to Los Angeles to play basketball with Kanye West at the Staples Center on his birthday.

Check out photos from the weekend below and on the following pages.

Samsung Galaxy at Governors Ball 2015 - Day 3 on June 7, 2015 in New York City.

Samsung Galaxy at Governors Ball 2015 – Day 3 on June 7, 2015 in New York City.

Photos: Getty Images for Samsug Galaxy

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Hip-Hop Wired

Battle Damage – Samsung Galaxy Deathmatch

Justin and Erik are equal opportunity destroyers. So after testing every generation of the iPhone it only made sense to see how android devices hold up. See what happens when Samsung’s Galaxy S series gets put to the test.
WIRED Videos – The Scene

Battle Damage – Oculus Rift vs Samsung Gear VR vs Virtual Boy

Some virtual reality headsets are better than others. But which one is actually the toughest? Find out as we give the Oculus Rift DK2, Samsung Gear VR, and Nintendo Virtual Boy a dose of real-world damage.

WIRED Videos – The Scene