Kering Partners With Savory Institute For Regenerative Sourcing Plan

PARIS — Kering and the Savory Institute have joined forces to apply the nonprofit’s “Land to Market” system for sourcing to the fashion industry.
Noting the industry’s part in damaging ecosystems, the luxury giant said the idea is to promote agriculture practices meant to reverse environmental damage. So-called regenerative raw materials are key to building a circular economy for the industry, and their use could be a potential game changer, the company said in a joint statement with the organization.
“Regenerative agriculture is a multibenefit solution which supports Kering’s sustainability ambitions to mitigate our environmental impacts and deliver positive outcomes along our supply chain,” said the group’s chief sustainability officer, Marie-Claire Daveu, who also heads the group’s international institutional affairs.
The company will become a “frontier founder” or partner to the Boulder-based group, and the two will work together to draw up a network of farms to supply raw materials to Kering.
Fashion companies are under increasing pressure to improve their records amidst growing consumer concern about environmental issues. Kering has positioned itself as a trailblazer on such matters in the corporate world, publishing an environmental profit and loss account for the sneaker business Puma as early as 2011, for example.
Calling the deal announced Thursday

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Patagonia Stops Sourcing From Ovis 21 Over Alleged Animal Cruelty

LONDON — Patagonia said Monday that it has stopped purchasing wool from the Ovis 21 network of farms in Patagonia, Argentina, following footage released last week by People for the Ethical Treatment of Animals, which appeared to show sheep being injured and killed on one of the Ovis 21 farms.
In a post on the company’s Web site Monday, Patagonia’s chief executive officer Rose Marcario said that the Ventura, Calif.-based outdoor apparel firm had concluded that “it is impossible to ensure immediate changes to objectionable practices on Ovis 21 ranches, and we have therefore made the decision that we will no longer buy wool from them.”
As reported, Stella McCartney said Friday that she had stopped sourcing from the Ovis 21 network after seeing the film. Patagonia had said Friday it was investigating the film’s claims.
Marcario noted that the most “shocking” portion of PETA’s video showed sheep being killed for human consumption. While she said that most commercial-scale ranches that produce wool also produce meat, Marcario noted that “what’s most important is that we apply strong and consistent measures to ensure animals on ranches that supply wool for products bearing the Patagonia name are treated humanely, whether during shearing or slaughtering.”
She said that

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